We’ve just measured acquisition, target market profiles, and engagement. So how do you determine whether all your hardwork actually paid off? Step one is to examine your KPIs: 1.… read more →
While it’s all well and good to discuss visitor profiles, market behavior, and online user experience, the first — and biggest — hurdle every business owner must face is the… read more →
This one part of Google Analytics is my favorite. The Events Flow and Visitors Flow shows you the movement of a user across your site as determined through clicks. It… read more →
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Let’s first look at the Visitors Overview page. This section of Google Analytics gives you a snap shot into the behaviors, habits, and profile of your target market. You can… read more →
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We all know social media accounts and websites are great ways to: Tell the public about new products Connect with clients on a more personal level Collect key data on… read more →
We all know social media accounts and websites are great ways to: 1. Tell the public about new products 2. Connect with clients on a more personal level 3. Collect… read more →